Social Media Marketing

Social Media Strategy, Facebook and Instagram Promotion, Tik Tok Promotion, Youtube Campaign

Nowadays, social media has become an important tool to grow your business. If you want to have more social media presence, awareness, website traffic, and engagement, then you should definitely be on social media.

 

We offer a solid social media management strategy which will help you increase your followers and build strong connections with your audience thanks to the increased engagement on your social media platforms including Facebook, Instagram, Tik Tok, Youtube, and other platforms.

 

To be able to understand exactly what we are doing, let’s get into some details.

Social Media Strategy

One of the key stages in the management of social networks is the development of a strategy. It is this group that sets the path of the specialist’s further activities, both in terms of content formation for organic channels and the format of advertising publications.

The first thing that is important when creating a strategy is to work closely with the client, to stipulate all the details, to minimize the “gray areas”.

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Our Social Media Marketing
Step by Step Strategy is:

Defining the goals that the client wants to achieve
Determination of the target audience and its segmentation.
Competitor analysis.
Social media content calendar review.
Publish on your social channels.
Promote the content by influencer marketing and other strategies

Facebook and Instagram promotion

Indeed, social media promotion has been proven to be a great tool for reaching new audiences that is sometimes difficult to find using merely organic methods of finding them. All you need to do is to identify the right target audience.
After working with Facebook and Instagram for many years, we have developed a multi-fascinated system that works entirely with their new algorithm. The truth is that these platforms have slowly changed their ways. They no longer will show your posts to all your followers unless your posts are gaining popularity. Our promotion involves running ads due to which your posts will rank on the explore page. We manually promote your posts to grow your engagement.
We also promote hashtags which will allow you to rank higher to drive more traffic and make your posts visible which eventually will lead to the increase of engagement. We use techniques such as SEO to get your post moved to the top as well. Our traffic is so good, that you will gain comments from real users, high level accounts, verified accounts, etc. Once they see the quality of accounts that are engaging with you, they will start showing your post to more users.

Tik Tok promotion

TikTok is currently the most effective platform for artists to build a community of engaged followers. Over the past years, we've developed our own unique approach to helping music artists and bands build a community of fans on TikTok. By combining your talent with the paid and organic strategies, you can reach millions of users with your own brand and engaging content.
One of the ways to promote your posts on TikTok is the TikTok Promote. It is an advertising tool similar to Facebook Boost. This tool enables creators, businesses, and different influencers to promote their posts to wider audiences. Music artists and bands can also benefit from this tool as it is an efficient, affordable and straightforward way to grow a community on TikTok.
One of the ways to promote your posts on TikTok is the TikTok Promote. It is an advertising tool similar to Facebook Boost. This tool enables creators, businesses, and different influencers to promote their posts to wider audiences. Music artists and bands can also benefit from this tool as it is an efficient, affordable and straightforward way to grow a community on TikTok.
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Youtube Campaign

YouTube advertising is one of the most efficient and highly targeted advertising tools done through Google Ads. Advertising your video content on YouTube or in search results will help to maximize your user reach.
Syncho Digital is focused exclusively on entertainment growth on YouTube. We leverage the full depth of the Google Marketing Platform coupled with custom-built tools to deploy and optimize scaled Google Ads campaigns for channels within the music and entertainment industry. We also develop proprietary, data-driven optimization solutions with Python, enabling us to process, automate, and act daily on millions of data points generated on YouTube and Google Ads. We use different types of ads such as TrueView Discovery ads, non-skippable instream ads, and bumper ads.

For any successful campaign, targeting is a crucial part. Ads on Youtube allow you to get highly detailed when it comes to targeting. We will target your audience by the following criteria.

Demographics:
Segmentation of target users based on their location, age, gender, parental status, and more.
Topics:
Reach audiences based on the topics they are interested in.
Customer Match:
Restoring engagement with users who have shown interest with your videos before using first-party online and offline data.
Similar Audiences:
This will enable us to use Customer Match data to target users that are similar to those who typically show interest in your ads.
Affinity audience:
Reaching people strongly interested in the topics related to your field.
In-market audience:
Targeting people who are currently looking for content that you are providing with.

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